Research operations needs to create, useful, useable, understandable and thus actionable insights
Analysis workshop: user attributes
C-level / founder session to capture and refine user attributes, behaviours, needs
Product team and stakeholders in touch with users capture and refine user attributes, behaviours, needs
assembling rapid, interactive persona definitions for collaborative refinement
Hybrid persona poster offers more than just character and behaviours, adding the dimension of time/passage of product use
Increasing engagement with more tangible personas - prototype
Increasing engagement with more tangible personas - prototypes
